Work At Home Singapore

With the soft launch in place you now have a means to test the marketing effectiveness of your website. The following Steps will fine tuned your marketing and take your online business to higher levels.

Step 21
This is called test and measure. If you have started a PPC campaign, use the facilities in the PPC to check your results, like the number of hits and the number of conversions. Use an Ad Tracker program to check the effective of your sales copy.

Step 22
Improve your website conversion rate using the results of your testing. Drop the less effective headlines, advertising campaigns and keep the winner. Add more split testing.

Step 23
Grow your business by invited joint ventures partners. Use the Internet to search out successful businesses related to yours and invites them as JV partners.

Tools you can use:

• Alexa.com to check the popularity of the websites
• Google.com to check the page rank of the JV partner’s websites.

Step 24
Test and measure again. By the way, you would also do this with an offline business. However, the Internet allows you to do this more efficiently and quickly. The difference can be hours or days vs weeks or months with offline marketing tests.

Step 25
Improve your web site conversion again. You should have more visitors to your website now. So increasing the conversion rate will results in greater sales.
In fact, by now you should have web site that is making sales while you sleep. The remaining steps will outline some advance techniques use by experience Internet marketers to take you business to the next level.

Step 26
Develop more products by:

• Expand horizontally – more products covering a wider range of the market
• Expand Vertically – audio products, video products

Step 27
Create a viral marketing system. For example you can create a PDF file, which you can give away, free and inside is the order links to your audio or video products.  A PDF is also much smaller and easier to download, and you can embed click able links in the PDF file.

Day 28
Optimize your website for natural search engine traffic.

Day 29
Look for more online business opportunities.

Day 30
Contact your clients in your mailing list with JV offers and up sell offers.

Hope you enjoyed this trilogy of an online business you can create, working in the comfort of you own home, maybe even on the kitchen table.  As you get more involved, you will also discover the many paths and options that you can take to create online wealth.

With Steps 1 to 10, your online business is taking on shape. As analogy, if this is a physical store or real whole business, you now have created your company name, your product, your office or factory, your business contact information. Next we are putting in the finishing touches for the big opening ceremony, with these Steps.

Step 11
Start building your website. You can use redesign website templates, most come free.
You can build your website using website design software like  XSitePro, Dreamweaver and FrontPage. In fact most web hosting accounts has build in website builder tools. The tools you finally chose depends on the level of refinement in your website and your skills.

Important points to note:

• If you find the website work too technical or too boring, you don’t have to do it all by yourself. You can outsource the work to people for a low cost.
• Most of the website hosting companies also offers that kind of services to their clients
• Although you don’t have to do it all, you need to know enough to tell them exactly what you want done

Step 12
You need to write your sales copy now, which will be a page on your website. Write it like you will be presenting your product to a prospective customer.

There are three ways to get this done:

• Write it yourself
• Use software to guide you.
• Hire someone to write for you

Day 13
Register for some accounts so you can accept payments online. Some resources you can use are:

• Click Bank – If you are selling digital information products
• PayPal.com
• 2CheckOut.com – Which accepts credit card

Day 14
Add your order link to your web site. This will incorporate the payment methods you signed up in Day 13.

Day 15
Get an auto responder, which is a mailing list automation system for you manage contacts and correspondents with your customers.

There are 3 types of auto responders:

• Local Hosted on your own computer
• Server hosted on your own server
• 3 party auto responder services like Aweber and Get Response

Day 16
Arrange a newsletter sequence in your auto responder and add a subscription form to your website

Day 17
You can now engage the help of other online marketers to sell your product for you for a commission. Set up a affiliate management system:

• Sign up for an affiliate management account or use some affiliate management software
• Configure your affiliate programs/links into your website site

Day 18
Upload your product (assuming you are selling a digital information product) to your website and arrange the download links.

Day 19
Upload your website to your server at the web hosting account your sign up for in Step 9.
The software to use is called ftp.  A good ftp software is FileZilla

Day 20
This is opening day of your website or a soft launch. Unlike a real world business you don’t need to put up ads or brochures or engage a marketing company.

You use the power of the Internet in creating you instant-targeted traffic:

• Adwords by Google
• Yahoo Marketing

Congratulations, you have just opened an online store while working from the comfort of your home using just a personal computer and a broadband Internet connection.