Tangs Virtual Store At Second Life

Soon Singaporeans may be able to try out what is like to be a salesperson at Tangs, the department store.

As one of Singapore’s oldest retailers, Tangs becomes the first to set up a 3D replica of its green-tiled roof and red pillared Orchard Road landmark in the online world of Second Life – selling clothes to denizens world for real money.

It is the first such store from any Asian retailer. Most shops in Second Life, which has 15 million registered accounts, are standalone operations set up by individuals, although companies like General Motors and Adidas have also set up dealerships selling virtual cars and sneakers.

The virtual Tangs opens in March and visitors will be able to buy clothes, hairdos and different looks from Tangs’ signature lines for their characters. There will be a large tinge o f fantasy, in line with players’ desire for a ‘larger than life’ appearance for their online personas. They can pay for their purchases in Linden dollars, the game’s currency, or via a virtual credit card.

I am just about thinking of a role I can play at the new Tangs virtual store. Maybe a store manager or something.

The thing is many enterprising individuals are earning real money with Second Life. It could be worthwhile investing some time, money and energy in exploring this as a business option.